Digital Platform API - Technical Attribute service

This is a read-only service that shows you the list of technical attributes that you can target in the Ad Profile Service via technical attribute ID.

REST API

JSON fields

Examples

To see all technical attributes available for targeting

$ curl -b cookies -c cookies  https://api.appnexus.com/technical-attribute
{
  "response": {
    "status": "OK",
    "count": 29,
    "start_element": 0,
    "num_elements": 100,
    "technical-attributes": [
      {
        "id": 1,
        "name": "Image",
        "last_modified": "2010-05-21 21:05:28"
      },
      {
        "id": 2,
        "name": "Flash",
        "last_modified": "2010-05-21 21:05:28"
      },
      {
        "id": 3,
        "name": "Text",
        "last_modified": "2010-05-21 21:05:28"
      },
      {
        "id": 4,
        "name": "Video",
        "last_modified": "2010-05-21 21:05:28"
      },
      {
        "id": 5,
        "name": "DHTML",
        "last_modified": "2012-03-23 14:25:40"
      },
      {
        "id": 6,
        "name": "Expandable",
        "last_modified": "2010-05-21 21:05:28"
      },
      {
        "id": 7,
        "name": "Audio: user-initiated",
        "last_modified": "2010-06-24 18:04:00"
      },
      {
        "id": 8,
        "name": "Audio: auto-initiated",
        "last_modified": "2010-06-24 18:04:02"
      },
      {
        "id": 9,
        "name": "Initial Load > 40kb",
        "last_modified": "2011-02-06 20:24:56"
      },
      {
        "id": 10,
        "name": "Full Page Pop",
        "last_modified": "2011-06-08 22:19:05"
      },
      {
        "id": 16,
        "name": "Animated: between 15 and 30 seconds",
        "last_modified": "2013-06-27 14:13:26"
      },
      {
        "id": 17,
        "name": "Animated: more than 30 seconds",
        "last_modified": "2013-06-27 14:13:26"
      },
      {
        "id": 18,
        "name": "Expandable: Standard Expansion",
        "last_modified": "2012-04-05 19:23:14"
      },
      {
        "id": 19,
        "name": "Expandable: Large Expansion",
        "last_modified": "2012-04-05 19:23:14"
      },
      {
        "id": 20,
        "name": "Expandable: Click To Expand",
        "last_modified": "2012-04-05 19:23:14"
      },
      {
        "id": 21,
        "name": "Expandable: Mouseover To Expand",
        "last_modified": "2012-04-05 19:23:14"
      },
      {
        "id": 22,
        "name": "Expandable: Auto-Expand",
        "last_modified": "2012-04-05 19:23:14"
      },
      {
        "id": 23,
        "name": "Interstitial",
        "last_modified": "2012-03-16 19:39:59"
      },
      {
        "id": 25,
        "name": "Animated: between 0 - 15 seconds",
        "last_modified": "2013-06-27 14:13:26"
      },
      {
        "id": 26,
        "name": "Pop up",
        "last_modified": "2012-09-18 23:34:15"
      },
      {
        "id": 27,
        "name": "Pop under",
        "last_modified": "2012-09-18 23:34:15"
      },
      {
        "id": 28,
        "name": "Site under",
        "last_modified": "2012-09-18 23:34:15"
      },
      {
        "id": 29,
        "name": "Layer: Banderole",
        "last_modified": "2012-09-18 23:34:15"
      },
      {
        "id": 30,
        "name": "Layer: Footer",
        "last_modified": "2012-09-18 23:34:15"
      },
      {
        "id": 31,
        "name": "Layer: Skin",
        "last_modified": "2012-09-18 23:34:15"
      },
      {
        "id": 32,
        "name": "Layer: Slide-in",
        "last_modified": "2012-09-18 23:34:15"
      },
      {
        "id": 34,
        "name": "Mobile Targeted Landing Page",
        "last_modified": "2013-08-19 13:50:28"
      },
      {
        "id": 35,
        "name": "Mobile Optimized Creative",
        "last_modified": "2013-08-19 13:52:50"
      },
      {
        "id": 36,
        "name": "MRAID",
        "last_modified": "2013-08-19 16:04:51"
      }
    ],
  }
}