Hi @Roger ,
Thanks for reaching out!
Xbox ads in Edge usually come from one of several mechanisms, so the fix depends on where they appear.
Here are the common causes and how to turn each off:
1. Microsoft Start feed on the New Tab page
If the ads show as cards mixed with news:
- Open a new tab in Edge.
- Click the gear icon (Page settings).
- Under
Show ContentandShow promoted links, turn them off. This hides the news feed and promotional cards.
2. Personalized ads based on browsing activity
Go to Settings > Privacy, search, and services > Privacy.
Turn off Allow Microsoft to save browsing activity to personalize ads, search, shopping, and news:
3. Shopping and coupon notifications
In Settings > Privacy, search, and services > Search and connected experiences > toggle off Save time and money with Shopping in Microsoft Edge:
4. Site notifications (push ads)
In Settings > Privacy, search, and services > Site permissions > All sites > Notifications and choose the Block from the dropdown menu.
For better details, please check this out: Manage website notifications in Microsoft Edge
If the ads still appear after these steps, please let me know where you encounter the pop-ups with a screenshot if possible. That will help narrow the issue down. (Please make sure not to accidentally share your personal information in the screenshot)
Hope this helps! If you have any questions, please feel free to reach out. I'll be happy to help!