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Native assembly

Native Assembly enables publishers to create and manage native inventory in our Microsoft Monetize marketplace right from Monetize. Native Assembly is available to both Monetize Ad Server and third-party ad server publishers, through both client-side and server-side integrations.

Key highlights of Native assembly

  • Native Assembly supports light to total customization, allowing publishers to specify fonts and colors, and handle assets with JavaScript.
  • Native Assembly supports enablement and disablement directly from the renderer screen, allowing efficient and seamless management of your native business.
  • Native Assembly includes many out-of-the-box templates, predesigned for popular native styles, which can be customized or used as is to get started quickly.
  • Native Assembly enables visual customization of fonts and colors via the well-commented CSS, immediately reflected in the Preview, so you can get the look of your renderer just right.trad
  • The Adaptive renderer leverages Microsoft’s native expertise to handle asset specification and rendering for you. This template optimizes assets and styling based on our performance insights.

Native assembly for Microsoft Monetize ad server publishers

Microsoft Monetize Ad Server publishers can use Native Assembly on the client side where Microsoft Advertising's seller tag (AST) and mobile SDKs for Android and iOS can be leveraged. With Native Assembly, Microsoft Monetize Ad Server publishers can:

  • Access a gallery of high impact templates and personalize them using HTML, CSS, and/or Javascript.
  • use custom native assets to enhance their users' experience.
  • set custom price floors for their main image and video assets.

Native assembly for third-Party ad server publishers

Third-party ad server publishers can use Native Assembly on the server side. Since third-party ad server publishers do not have access to Microsoft Advertising's seller tag (AST) and mobile SDKs for Android and iOS, their Native Assembly renderers are applied on the server side. With Native Assembly, third-party ad server publishers can:

  • expose native inventory to buyers.
  • render native inventory that matches their asset specifications to create native assemblies.
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