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Use Partner Center analytics to understand how your MSIX-packaged apps and games published through the Microsoft Store are performing. Partner Center provides reports that show how many customers you are reaching, how they discover and acquire your Microsoft Store listing, how they use your app, and how reliably it runs on their devices. You can view these reports in Partner Center, or export the data for analysis in your own tools.
Note
This page applies only to MSIX apps that are published via the Microsoft Store. For information on MSI/EXE apps, check out Analyze performance for MSI or EXE apps.
You can watch the following video to understand how to use Analytic APIs.
You can watch the following video to understand how to use Download Hub.
View key analytics for all your apps
In this section you'll find details about the info presented in each of the following reports. In each report at the top of the page, you can select the time period and additional filters for which you want to see data.
| Report | Description |
|---|---|
| Acquisitions report | See how many people have seen and installed your app in Store. You can also review data for different acquisition channels, markets and platform details in this report. |
| Add-on acquisition report | See how many add-ons you've sold, along with demographic and platform details. |
| Usage report | See how customers on Windows 10 or Windows 11 (including Xbox) are using your app, including data about custom events that you've defined. |
| Health report | Get data related to the performance and quality of your app, including crashes and unresponsive events. |
| Reviews report | See the rating and reviews your customers have left for your app and provide responses to let customers know you’re listening to their feedback. |
| Insights report | See meaningful insights about your app like significant changes(increases or decreases that we detected over the last 30 days in your acquisitions and health data. |
Tip
To refer to common questions, please refer to Frequently Asked Questions section.
Collaborate with us on GitHub
The source for this content can be found on GitHub, where you can also create and review issues and pull requests. For more information, see our contributor guide.
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